Alyssa Cink
Through articles, newsletters, and social media posts, Marketing Content Editor Alyssa Cink provides risk management education to wellness professionals nationwide. A Gonzaga University alumna with a Bachelor of Arts in English and minors in Spanish and journalism, Alyssa's passion for communication enables her to write engaging and clear content across mediums. A former "Harry Potter" fan club president, she is a fervent reader and podcast listener who also enjoys exploring Utah with her corgi.
Hair Stylist Product Recommendations: Avoiding Hair Care Trial and Error
As a hairstylist or barber, you know that healthy, confidence-boosting hair doesn’t just come from the hair salon. To keep cuts and colors in top condition, your clients have to put in some work at home, too. Without the right hair products, tools, and maintenance routines, those bouncy curls and glossy locks can revert right…
Read MoreAromatherapy Safety and Massages: How do you set expectations with a client (and keep them safe) with aromatherapy services?
If alternative medicine is your jam, then you’ve probably offered aromatherapy services or used them, yourself. With a global market of $8.6 billion in 2023 and an estimated 8.7 percent growth by 2030, the massage and wellness industries see profound demand for essential oils. But with this spiking demand comes an equal need for aromatherapy…
Read MoreAt-home Nail Salon Requirements and Risks
Since 2020, the work-from-home life has become more feasible and desirable than ever before. According to data from the Pew Research Center, more than one in five Americans will work remotely by the year 2025. It’s no surprise, then, that nail technicians desire the same opportunities with nail studios at home. Self-employment, control over your…
Read MoreBarber Straight Razor Shaves: How Barbers Smooth Things Over With Close Razor Shaves
An art form and a daily chore, shaving can be a real pain—literally. To maintain a clean, stubble-free mug, you’ll probably need to shave every day or two. But more frequent shaving can leave the skin raw and irritated. For clients wanting consistent shaves, a barber straight razor shave could be the best solution since…
Read MoreEsthetician vs Aesthetician: What’s the difference?
If you’ve ever embarked on a skincare specialist journey, then Google’s probably thrown you for the esthetician vs aesthetician loop at some point. Or maybe you just finished all your training and never considered the difference between aestheticians and estheticians—only to see the “aesthetician” title on your diploma when you swore your program was for…
Read MoreBarber Tools and Equipment Maintenance: How to Clean and Care for Barber Clippers, Shears, and Trimmers
Hair clippers maintenance and barber cleaning supplies may not seem like topics for a barber to “mullet” over. Undoubtedly, learning how to sterilize hair clippers is barber etiquette 101. New barbers learn how to trim hair, and they learn how to properly clean clippers and other tools. Claims from dirty barber clippers don’t happen that…
Read MoreHair and Makeup Artist Service Agreement: 3 Things to Include
Why are hair and makeup artist service agreements important? In nearly every service industry, providers establish terms that protect themselves and their clients in worst case scenarios. You encounter them often as a consumer—when you’re joining a new gym or sending your kid to a new daycare, for example. In a conflict, the purpose of…
Read More7 Tips for Handling Hairdresser and Barber Shop Complaints
Name a stylist who’s gone their entire career without a single hairdresser complaint or barber shop complaint. It’s tricky—perhaps even impossible. People can be challenging to deal with, especially when it comes to something as personal and identity-forming as their hair. More than half of women in the United States report that a good hair…
Read MoreEsthetician Infection Control 101
Infection control techniques are key to an esthetician’s practice. They go together like sunscreen and anti-aging, like moisturizers and dry winters, like acne and extractions, like—Sorry, we lost ourselves for a second there. You get the idea. Estheticians like yourself are passionate about clean practices that promote healthy, vibrant, and confident clients. Newer beauty specialists,…
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